If you are considering the best MailChimp alternatives, you are no doubt looking for something that can help your business grow. Here are some of the best MailChimp alternatives to choose from.
These are perfect if you need an email marketing tool but don’t want to use MailChimp or you want to compare MailChimp alternatives to see which one MailChimp alternatives suit your needs and budget.
1. ActiveCampaign
If you are looking for a MailChimp alternative that offers sales automation, ActiveCampaign is worth checking out. Campaigns can be set up to automatically trigger when certain events happen. Which allows you to create powerful sequences of automated messages.
It is easy to manage lists with active subscribers. But it also has some really powerful features for segmenting users and analyzing your data.
This makes it easier than ever to follow up with customers and turn them into happy customers or repeat buyers. ActiveCampaign plans start at $6.75 per month for 500 subscribers.
2. Autopilot
If you’re looking for an easier way to send out email newsletters to your customer list, Autopilot got you covered. This service allows users to build professional-looking email templates that can be customized with text and imagery. You can then schedule these templates to go out on any day of your choosing at optimal times of day (for example, immediately after lunch for a retail business).
Customers can subscribe through an embedded form in your website, and once they sign up you have access to their information. If there are customers who haven’t been purchasing from you regularly. You could consider sending them a series of emails reminding them about items they may have purchased in years past, or seasonal products that will be released soon. This reminds shoppers why your brand is worth coming back to time and time again. Finally, you can track how effective these campaigns are by using built-in analytics features.
Businesses using Autopilot say it saves them loads of time without sacrificing quality. Because it offers direct integration with Facebook Ads, you can also use it to promote relevant products via social media channels.
And did we mention that pricing starts at just $29 per month? It might not cost much but its affordability makes Autopilot well worth testing out if you want to get serious about growing your e-commerce company.
3. ConvertKit
If you’re a smaller business or a blogger who wants to send email newsletters, ConvertKit is one of your best bets. It’s an easy-to-use email service provider (ESP) with a wide range of integrations, including Shopify and Squarespace.
So why might you choose ConvertKit over MailChimp? It offers Unlimited landing pages & forms, accesses to powerful features such as A/B testing and form analytics. Just remember that it’s only free if you have less than 300 subscribers.
It also comes with several useful features such as autoresponders and segmentation capabilities. I’ve personally been using ConvertKit for several months and love it because of its beautiful interface. The price starts at $9/month for up to 300 subscribers.
4. GetResponse
GetResponse is a reliable and easy-to-use email marketing platform that claims to help you grow your business. It boasts about having over 2 million users worldwide. The platform offers everything a small business owner needs to design, send, and track their campaigns in a very simple interface.
GetResponse offers customizable templates, a drag-and-drop editor, integration with social media platforms such as Facebook and Twitter, tracking features, and many other advantages.
Moreover, you can try their service for free for 30 days before making your decision. If you choose to switch from MailChimp to GetResponse, they offer migration assistance for an additional fee. All in all, GetResponse seems like a solid choice if you’re looking for an alternative to MailChimp. The price starts at $15 per month for 1000 subscribers.
5. Mad Mimi
Mad Mimi is another email marketing service that is very similar to MailChimp. It has more of a focus on eCommerce and it integrates nicely with Shopify and Squarespace. This makes it an option for those just starting out with their first business.
On top of that, Mad Mimi supports multiple integrations including Salesforce, WordPress, and Zapier. Like MailChimp, you can add lists or add contacts to a list. However, you have far fewer customization options in terms of templates and design options when compared to other services in its class.
It also requires a monthly payment of $10 for 500 contacts. Overall, though, if you’re interested in getting started in email marketing. Then it’s definitely worth checking out given how powerful some of its features are.
6. Drip
Drip is one of our favorite email marketing tools, mainly because it can help you automate campaigns. You can schedule your content to be sent out at a certain time, which means your customers will receive relevant content only when they need it.
It is also designed with an eye toward helping businesses increase conversions and send more traffic to their website by sending triggered emails based on subscribers’ activities.
The price point for drip is perfect for SMBs (small-to-medium-sized businesses) starting out. Pricing options are $19 per month for up to 2000 subscribers. Like MailChimp, there are tiered packages that allow you to add additional features at an extra cost depending on your business needs.
7. Ontraport
While most marketing automation solutions are strictly for inbound marketing, Ontraport allows you to create highly-targeted nurture campaigns for both inbound and outbound strategies.
As with all these tools, it makes it easy to track your metrics using real-time reporting. If you’re looking for a powerful solution that will help you automate your emails across multiple platforms, look no further than Ontraport. Pricing starts at $79/month for its lowest plan (it’s only available on a month-to-month basis) and goes up to $497/month —quite steep when compared with others on our list. But, given how comprehensive it is, we think it could be worth your while.
8. SendinBlue
SendinBlue is considered by many to be one of the best alternatives to MailChimp. It’s fully integrated with different social media platforms. It has responsive templates, and you can manage your email campaigns across multiple devices.
The company also offers detailed reports that tell you everything you need to know about how people are interacting with your emails. The pricing plans start at $25 per month for 10,000 emails.
This popular platform will help improve your marketing automation without taking too much time or effort on your part. ConvertKit keeps things simple yet allows users to customize their web forms according to their needs.
9. SendPulse
SendPulse is a hosted email newsletter service that lets you create, send and track your email campaigns. It also allows for split testing between multiple lists/recipients to help determine which content works best for your audience.
It integrates with major CRMs including Salesforce, Hubspot, and Infusionsoft for seamless collaboration between sales teams. Additionally, SendPulse offers advanced segmentation abilities allowing you to target specific subscribers based on their engagement with previous campaigns or behavior within your website or app. Its pricing starts at $6.40/month for up to 500 contacts and can scale depending on your needs.
10. SharpSpring
For users looking for a more intuitive and easy-to-use email marketing tool, SharpSpring is one of the best alternatives to MailChimp.
The software offers similar functionalities but is very easy to use. As with most email marketing platforms, SharpSpring allows you to create and send emails (emails can be triggered by events such as purchase, abandoned cart, etc.), insert content like images and video, track your analytics, etc. While offering live support chat for all features of its software.
Plans start at $399/annum per 1000 contacts which also includes access to pre-designed email templates, forms, automation, ads, and more.
Like many other bulk mail services, SharpSpring also has advanced options that cater towards larger business users, allowing them greater control over their email marketing strategy via automation workflows and drip campaigns.
Bonus Option
EngageBay
If you are looking for all-in-one marketing software then definitely check EngageBay. It is one of the best Mailchimp alternatives that lets you easily capture leads and send out emails with just a few clicks. Stop spending your time creating emails and graphics, and start focusing on other things in your business — like making more sales!
It includes easy to use drag and drop editor for creating newsletters, pre-written templates for common scenarios, and advanced functionality for marketers to optimize their campaigns including performance tracking, segmentation, and targeting rules and etc.,
Automated forms, landing pages, lead notification emails help to ask the right questions and deliver value to your customers while increasing your conversion rates.
Choosing the MailChimp Alternatives
In conclusion, you might be surprised by some of these services. They might not have had a big initial launch or gained a lot of popularity, but they are some of our favorite services nonetheless.
There is a great variety of email marketing platforms and while most may be similar, there is always something new to learn about your customers and what your company can offer them. Each service on our list offers its own unique features that can help you stay ahead in 2021 and beyond!
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